04|10|2018 Berlin Aperto wins AOK Nordost social media account

AOK Nordost

The Berlin digital agency will consult on social media communications for the health insurers

Berlin, the 10th of April 2018 

The Berlin digital agency managed to impress AOK Nordost in the pitch for their social media marketing communications. Aperto will be advising the health insurance company on all social media communications and conceptualisation, from current trends and the strategic alignment of the channels, to the design and execution of campaigns.

AOK Nordost is active on Facebook, Instagram, YouTube and Twitter. The Aperto Content and Creation Team will develop channel-specific strategies and campaigns.

With the account win, the Berlin agency and IBM subsidiary is expanding its expertise in the realm of digital health and insurance. Within their social media and campaign portfolio, is the health sector campaign ‘Alcohol? Know your limit’ for the Federal Office for Health Education (BZgA).


About AOK Nordost

With around 1.8 million clients, AOK Nordost is the leading health insurance company in Berlin, Brandenburg and Mecklenburg-Vorpommern, and one of the largest state insurance companies in Germany. A competent partner in all care-related enquiries, they engage themselves throughout their region with innovative service offerings. As a modern service provider, AOK Nordost not only communicates locally at their roughly 100 service centres but also on social and online media. Find out more: www.aok.de/nordost 

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Nicole Ruhl, Marketing & PR
Aperto – An IBM Company
Chausseestr. 5
10115 Berlin
+49 30 283921­-268