Aperto convinced two juries with the film "Alles für die Mission" (EN: "Everything for the mission") for Bausparkasse Schwäbisch Hall. On 15 May, the "World Media Festivals" in Hamburg awarded gold in the category "Internal Communications: In-House TV". The Inkometa Award in Cologne awarded the project on the same evening as "Best Film" in the category "Media". The project was realised with Aperto by the in-house film production company PowerHouse.
Bausparkasse Schwäbisch Hall is facing up to the digital transformation and in recent years has made the effort to adapt its classic distribution model to the changed market conditions. This also includes digital tools such as the internal app "Fuchs go", which the film "Alles für die Mission" is intended to bring closer to the employees. With the digital consulting tool "Fuchs Go", all employees can use the app instead of the printed forms for digital contract processing.
The film "Alles für eine Mission", which was produced for internal communication channels such as the in-house business TV, intranet, presentations and demonstrations at training courses and trade fairs, shows the advantages of the paperless consulting tool. An emotional story is told across events and channels, which strengthens the acceptance of the sales representatives and, above all, remains in people's minds.
In the film, Schwäbisch Hall provides one of its employees with the new tool for the assignment in the best James Bond manner - and sends him directly to the specially created test course. Everything for the mission...
"We are delighted to have received two awards at a time. The awards are a great compliment to the teams on both the client and agency sides and prove how much digital can be fun!" says Ascociate Director at Aperto PowerHouse, Jan Shepherd. More about the film can be found here.
About the World Media Festival
For 19 years, the WorldMediaFestivals in Hamburg have been honoring outstanding media solutions on an international level. The award honours audiovisual, printed and online productions from the fields of information, education and entertainment, with particular emphasis on how effectively the designated target group is addressed.
About the Inkometa Award
The INKOMETA Award for successful internal communication honours entries in five categories: Strategy, Media, Intranet & Digital Workplace, Campaigns and Special Prizes. Companies, organisations and agencies from German-speaking countries are eligible to participate.