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Next-Level Digital Services & Ventures

We design and scale new business models, services, products and brands. The rapid changes in the markets require new knowledge and new methods. We have the right strategies and skills to analyse, identify and implement digital business models. In this way, we help companies to position themselves for the future. 

STRATEGIC CREATIVITY FOR NEW BRAND STRENGTH

In order for companies to be able to position their brands today, for the future, they must develop complex solutions. We help our clients by committing to work more strategically than agencies and more creatively than strategy consultants. Our approach: From strategic consulting to concrete implementation, we guide our clients holistically in areas such as communication, innovation and organization.

PRECISE BRAND POSITIONING FOR SUSTAINABLE CUSTOMER RELATIONSHIPS

Today, brands must be both recognizable and meaningful to their customers. We help companies to build and develop their brand and to create a uniform, cross-channel brand presence. Our approach: With the right positioning, we help our clients control their brand perception in a targeted manner and to distinguish themselves clearly from other products and competitors. This turns pure communication into a sustainable relationship between a brand and its audience that transcends campaigns.

FROM ANALYZING POTENTIAL TO PROOF OF CONCEPT

With new, digital business models and innovative business design, companies today can discover untapped potential for success. We help our customers seize the opportunities offered by digitization and sound out the opportunities of new business ideas for them. Our approach: Together with the client, we develop potential business scenarios that allow us to assess the development process and maturity level of a business model. This forms the basis for further hypotheses on market relevance and the subsequent proof of concept directly with the user.

GARAGE FACTORY MODEL: FROM IDEA TO SCALABLE PRODUCT

In order to make digital business models fit for the future; innovative, functional working methods and stable team setups must be established and made scalable. We combine the speed, agility and innovation of a start-up with the scalability and implementation excellence of a large company. Our approach: Using the Garage Factory model, we develop products in two phases: In the first phase – the garage – product development begins. In a collaborative environment, all stakeholders develop new ideas on an interdisciplinary and cross-company basis, which are then rolled out for the initial testing of the Minimum Viable Product (MVP) in the market. In the second phase – the factory – the original garage team is expanded by several teams with similar structures and the product is scaled after the first market launch.

ITERATING TO NEW SCALABILITY

It is not always necessary to make major changes in order to design future-proof business models. We help our clients in small and large companies in the evolving existing business models – regardless of whether they require completely new concepts or a step-by-step restructuring of the business. Our approach: Using various methods such as Design Thinking, Ideation or the Garage Factory model, we work with our customers to iteratively advance concepts and continuously develop them to scalability.

PLATFORM SOLUTIONS AS INNOVATION DRIVERS

Through digital transformation, it is no longer individual products that are decisive innovation drivers, but platform-based business models. We help our clients establish themselves as relevant players on existing platforms and expand their own digital ecosystems. Our approach: Based on our Platform Design Toolkit methodology, we develop an understanding of the needs, values and motivations of all stakeholders of a platform and draw comprehensive platform designs  from this for our clients.

FROM PROTOTYPE TO COMPLETE IMPLEMENTATION

In theory, ideas are often easily implemented. In practice, on the other hand, one has to prove whether they really work by continuously putting them through their paces and developing them further. In interdisciplinary teams, we translate ideas into functional prototypes for our clients and test their potential for success at an early stage of product development. Our approach: We test prototypes for their market relevance in short, iterative cycles. We subject them to an intensive proof of concept and finally develop them from a minimum functional iteration (Minimum Viable Product, MVP) to implementation maturity. This step-by-step process saves time and resources and enables us to use our budget in a targeted manner while continuously monitoring the quality of our work.

CLOSE TO THE USER FOR THE OPTIMAL PRODUCT

Offering an app is attractive for companies and is often expected by users today. We help our clients find the right app and the right system for their needs. Our approach: With agile teams, we develop initial prototypes up to a minimum functional product version (Minimum Viable Product, MVP) and get valuable feedback from real users during the whole development process. From development through to the marketable product, we can communicate with our clients in a targeted manner and avoid unpleasant surprises.

Our Further Servcies

We do not see our services as fixed components, but concentrate together with our customers on what is really needed. Because a good project only works if you act as a partner at eye level.

 

Integrierted Marketing & Strategic Communication

We create ideas that give meaning to brands and lasting relationships. With relevant content on all channels.

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Digital Platforms & Experiences

We develope digital platforms, ecosystems and customer ecperience that inspire.

Read more here

 

Current projects

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What can we do for you?

WE LOOK FORWARD TO HEARING FROM YOU.

We are driven by projects that both inspire and challenge us. So if you’re looking for an agency to collaborate and grow with, you’ve found the right partner. Focusing on three primary areas – strategy, creation and technology – to deliver a holistic solution for your project.

Contact

Aperto GmbH, An IBM Company
Kai Lohberger, Director New Business
Chausseestra├če 5
10115 Berlin
Germany
+49 30 283921-158
inquiry@aperto.com